HDNL redundancies my fault?

It was suggested to me this week that the 700 job losses at Home Delivery Network were my fault. I of course rebuked this claim, but after some consideration there may be an element of truth to that.

For example, if you’re distribution manager for a firm such as Littlewoods or Vodafone, and you’re looking to cut your costs by switching from Royal Mail to another delivery company, you’d obviously Google the company first to check their reputation. By Googling ‘Home Delivery Network’ you’ll find MrDaz.com on the first page, right behind their own site, with the story of how they tossed my parcel over the gate into a puddle. You’ll also read over 100 comments from other dissatisfied customers who’ve had the displeasure of dealing with HDNL, and also comments from HDNL delivery drivers who are proud of their lack of care and attention, openly racist and abusive towards customers.

For example, here’s one comment from a Home Delivery Network driver, and this is one of the more intelligent ones:


Wow, “Mr” Daz, I’m really in awe of your incredible intellectualism and well-honed debating skills which mean you would NEVER, EVER have recourse to childishly using four-letter words.

Now “Mr” Daz, I suggest you take a long, hard look at yourself and ask yourself if it was REALLY such a big deal that the packaging of your silly little toy got a little damp?

Also, reflect upon the FACTS that

1) You’re NOT the only person on this Earth
2) The world is an imperfect place.
3) Real people who do REAL jobs (ie – they get their hands dirty and actually SWEAT) such as driving for HDNL are NOT on this planet solely to wipe your sweet, perfumed backside.

Would you want your brand associated with that sort of company, when their staff don’t care that they throw parcels over fences and they’re openly abusive towards customers? Of course not.

Therefore anyone looking at hiring a delivery firm would discount HDNL (quite rightly) perhaps accelerating the company’s decision to cut back on staff.

Darren Jamieson

Darren Jamieson, aka MrDaz, is the Technical Director and co-founder of Engage Web and has been working online in a career spanning two decades. His first website was built in 1998 and is still live today.

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